for little dreamers
Handpicked backpacks starring your daughter's favourite doll companion, wrapped in soft tulle and finished with a tiny crown. Made for school runs, sleepovers and everyday make-believe.
shop by edition
Our signature Fairytale Backpack comes dressed in six colourways — pick the one that matches her favourite storybook.
just landed
Fresh off the shelf — the newest colourways of our Fairytale Backpack.
featured edition
Our most-loved edition, styled with a woven crown and blush tulle skirt. A soft launch gift for birthdays, flower-girl duties or a first day of school she'll want to remember.
Shop Pearl White
most loved
The colourways parents keep coming back for.
why parents choose us
Soft-touch fabric, reinforced seams and a doll topper that's securely stitched — built for daily wear.
Every bag is boxed and cushioned so she opens something picture-perfect, every time.
Not the right fit or colour? Send it back within 7 days, no questions asked.
Pay by card, UPI or cash on delivery — every order is protected.
community
Tag @bagitup on your daughter's next big day out and we might feature her here.